Another good reason to not try your church

Here’s the text of a billboard we saw last Friday on I75 heading south to Bowdon, GA:

"If you love me, you will obey what I command."

Biblically, the Sabbath day is Saturday.

It’s shorthand for a longer theological proof that goes like this:

Truth #1:  Jesus said, "If you love me, you will obey what I command."

Truth #2:  Jesus is God.

Truth #3:  God commanded his people to rest on the 7th day of the week.

Conclusion:  People who don’t go to church on Saturday don’t love Jesus.

There is so much to say about this and so many fun directions to go from here, but I’ll restrict this post to this scenario:  suppose you have, say, a thousand dollars and can rent a billboard on I-75 for 3 months to do some promo for your church or denomination.  You’ll have at most 20 seconds of attention from anyone who happens to glance at the billboard in order to tell them what they need to know about you. 

What’s your message?  And who’s your audience?

If you’re confused about the answer to the second question, you’re going to screw up the answer to the first question in a major way.  If you are really trying to invite people outside your group to join you, the opening line in your invitation cannot be "First off, we’re more biblical than you."

What a waste of time and real estate.


1 Response to “Another good reason to not try your church”

  1. 1 Jason Cole May 1, 2007 at 11:19 pm

    So was there any other information about the church on the sign? You have me curious. Speaking of billboards, check out these…

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